I just came across this on the intrawebs. Apparently Subaru is running this campaign online and supporting/sponsering a "Run For Your Lives" 5k obstacle course/music festival. Thought it sounded pretty interesting. The 5k run is going to be in Millville MN on June 2nd, with the official Subaru zombie prepped WRX. Info on the event http://runforyourlives.com/